I recently had the distinct pleasure of working on the website for one of my favorite local restaurants, Lazlo’s Brewery & Grill. Lazlo’s is known for two things, great steak and great beer, and that is the essence of what I wanted to carry over to their web presence.
Having eaten at Lazlo’s numerous times myself, I immediately had a rough idea of what I wanted the site to look like, something warm and inviting, that would make you want to run out for a juicy steak, a bowl of their tasty beer cheese soup, and a tall glass of Empyrean Ale to wash it all down. In order to achieve this, I selected a palate of warm browns and reds, set off with golden accents—most of which were picked directly from photos of Empyrean Ales that the client provided. I also sought to bring the Lazlo’s experience to the web by paying homage to the chalkboards mounted behind their front counters, as well as the typographic accents found in their menus, in the interior navigation design.